Expertise
TV buyer
"My experience working with two, very different, international broadcast networks led to an exciting journey. It opened the world of TV content acquisition and commissioning Projects. During these experiences, I participated in Reelscreen and MipTV as a TV buyer."
"In the last three years I screened more than 4,500 hours and purchased 500+ hours of content. Created a specialized contact database with 500+ distributors. I devised a system for evaluating documentaries including translation and adaptation into four languages."
"These opportunities helped me develop personal skills and techniques to identify shows that meet the audience's needs. Having worked as a filmmaker for more than five years, and developed the technical know-how, I can provide valuable feedback a commisioning producer to build a project up for its target audience."
Negotiation Skills
"I negotiate with distributors and filmmakers every day on how to find the right balance between what the network needs with little compromise to their artistic vision. During my work as a TV unit supervisor, I took the responsibility with two other colleagues for procuring university-wide filming equipment (bid evaluation, vendor interviews, and final selection)."
Film Critic
"In April 2011, I acted on my interest in professional film critique by co-founding the Amygdala Cinema Critique Club at the Royal Film Commission in Jordan. This led to direct training under the Jury President of Dubai International Film Festival, Mr. Mohammed Rouda. I wrote several film critiques in dedicated websites and journals for both film and film music critique in the Middle East. Developing this skill helped me immensely in my work later in the TV industry."